Referral Agency as a Service (RAaaS™)
Turn retired agents into your exclusive referral team…
with a done-for-you referral agency solution
Offer retiring agents a way to save money on association dues while earning passive income from the referrals they exclusively send to your brokerage—on autopilot.
*CalDRE Compliance Guarantee
KEY BENEFITS
transaction value is trapped in retiring agent databases’ and we help brokers and teams unlock it.
1.
Boost Brokerage Revenue
Maintain valuable leads within your brokerage and convert them into revenue-generating opportunities. This keeps your business thriving while providing ongoing value to your active agents.
2.
Enhance Recruiting Efforts
Improves agent recruiting and retention by demonstrating and promoting your brokerage’s commitment to agents’ long-term success and financial security even in retirement.
Offer your agents a rewarding path to retirement with a steady income stream from their established client base. They can continue to benefit from their hard-earned relationships without active involvement.
Empower Retiring Agents
3.
PLATFORM FEATURES
Eliminate the compliance risks, admin headaches, and tech costs associated with operating a real estate referral agency.
White-Label Referral Platform
Manage a team of referral agents effortlessly with our comprehensive platform built to streamline lead management, lead assignment, and payment processing.
Done-for-You Compliance
ClientHandoff provides NAR-approved contracts and prebuilt workflows, serving as a broker's Limited Function Referral Office (LFRO)
Seamless Referral Agent Experience
With a 5-minute sign-up, agents can Save on MLS dues, Earn from referrals, and maintain the option to Return to active practice with their broker partner if desired.
Exclusive Referrals
As the Agency Owner you have the ability to personally accept and represent the client or share that referral lead to an active agent within your brokerage.
Comprehensive Marketing Support
Leverage our marketing tools and expertise to promote your LFRO to agents and clients alike. Highlight the benefits and create a compelling narrative that attracts and retains top talent.
Full Service Implementation
Benefit from our setup and management service, ensuring a smooth and effective LFRO operation from day one. We handle all the details, allowing you to focus on core business activities.
MARKET OPPORTUNITY
The Great Realtor Wealth Transfer
The real estate industry is facing a monumental shift. With over 52% of realtors nearing retirement, the networks and client relationships these agents have built over decades are at risk of being lost. Given that 73% of veteran agent transactions come from referrals and repeat clients, this transition could lead to a substantial loss of revenue for brokers, teams, and agents, without a structured solution in place.
Aging Realtor Population
61%
of active realtors will retire within 10 years. 31% of sales agents are 65+.
(NAR 2023)
High Referral Potential
73%
of veteran realtors (16+ years) transactions came from repeat clients and client referrals.
(NAR 2023)
Lost Revenue
-$58K
potential revenue loss per retired agent, every year, based on veteran realtor median income.
(NAR 2023)
FAQs
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Referral Agency as a Service gives you the benefits of your own referral company aka (LFRO), without the downside. Your referral agency is made up of agents that sign up through your custom portal. The leads your referral team (retiring realtors and part-time agents) generates in your market are allocated to your brokerage.
From the moment an agent signs up through your portal, ClientHandoff becomes their broker of record, responsible for compliance, oversight and administration. As the referral team leader, you benefit from the leads.
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If you are in a role leading or advising licensed real estate agents, you're in the right place! We partner with brokers, office managers, team leaders, trainers & more. The larger you grow your referral team, the more qualified client leads you will receive.
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All team set up fees are currently waived! You get qualified client leads. We broker your referral agency. Only when a transaction closes do you send us the agreed upon referral fee, which is then disbursed to the procuring referral agent. Agents that join your Referral Team pay a small annual fee to ClientHandoff, based on the commission plan they choose.
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We see successful referral agents from across the spectrum. A good fit will generally be an agent that is retiring, shifting to full time in another career or someone new to the industry that needs more time before jumping in with two feet. There are also many life-events that can make a transition to referral-only status a more appealing option.
Many brokers find that their agents who complete one or two transactions per year are also a better fit for a referral only role. These agents tend to require more oversight since they have fewer opportunities to keep their skills sharp.
Don't forget, every agent on your team is also available to you as a future potential recruit when they are ready to jump back into the business!
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Typically, the referral fee is set by the market. An average referral is 25%. That said, we know every brokerage is unique, so please let us know if you have different requirements.
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Agents that join your Referral Agency pay a small annual fee to ClientHandoff, based on the commission plan they choose. There are never any hidden fees.